The technologies that have been introduced in recent years at the levels of production, distribution, exchange and marketing?
- Gta 4 games engines rage and Euphoria.
- Viral marketing has introduced advertising to a new generation.
- you can now buy games of the online market space and cut out the distributor.
- New mediums of marketing have been introduced and are attracting people of all ages and genders.
- Internet is paving the way for a new age of distribution. It cuts out the need for a retailer and distribution. It effectively means more profit for the producer and developer.
- Marketing has evolved as well, adverts are more subtle and often thought provoking for video games.
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